IIM-Lucknow Launches Executive Programme in Sales and Marketing with TalentSprint

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Posted on September 26, 2024

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The Indian Institute of Management (IIM) Lucknow has collaborated with TalentSprint, an AI-powered education company to deliver executive education programmes for working professionals. Interested students can check the IIM Lucknow’s official website for information.

An official statement in this regard stated that the cooperation aims to provide participants with the knowledge and abilities required to become the next generation of global leaders.

IIM Lucknow will provide the Executive Program in Sales and Marketing, which is intended to help professionals advance their careers by providing them with cutting-edge strategies and contemporary resources that are essential in today’s rapidly changing marketplace.

“This program is crafted for busy professionals committed to advancing their careers,” says Prof. Sabyasachi Sinha, Chairperson of Management Development Programs at IIM Lucknow, highlighting the high-impact format of the course. “With executive-friendly weekend classes, over 150 hours of interactive sessions led by distinguished IIM Lucknow faculty, and a culminating 5-day campus learning experience,” she says.

This ten-month program combines hands-on training with in-person interactive sessions to enable participants to create and execute creative growth plans that differentiate them in their industry. A campus visit is also part of the program, providing participants with an opportunity to network and get a personal look at the IIM Lucknow campus. Participants who successfully complete the program are certified by IIM Lucknow and granted Executive Alumni Status, indicating their readiness to succeed in a fast-paced business environment.

“Participants are equipped not only with the latest tools and technologies to navigate the increasingly digital landscape of sales and marketing, but also with the strategic understanding of how these functions interconnect in today’s business world,” says Dr. Santanu Paul, Founding CEO and MD of TalentSprint, highlighting the program’s progressive approach.